‘Ask for Jesse’ is a new campaign fronted by Boots, aimed at helping to close the poverty gap by assisting vulnerable families.
Working in collaboration with The Hygiene Bank, customers can simply ‘ask for Jesse’ when in store. A member of the Boots team will discreetly provide oral hygiene products to customers with children aged three to five years old.
The Hygiene Bank is a grass roots, community initiative aimed at giving hygiene, personal care and household cleaning products to those in need across the UK.
Comments